Dubai’s luxury real estate sector is experiencing a remarkable boom in 2025, driven by a sharp rise in demand for premium properties and an influx of high-net-worth individuals (HNWIs) seeking stability, long-term value, and strategic growth opportunities.
According to data from the Dubai Land Department (DLD), property transactions exceeding AED 10 million surged by 93.2% year-on-year—jumping from 1,607 deals in 2024 to 3,105 in 2025 (January to May). This dramatic increase reflects strong investor confidence in Dubai’s ultra-prime market amid ongoing global economic uncertainty.
Surge in Wealth Migration Boosting Demand
UBS’s Global Wealth Report 2025 highlights the UAE as a top destination for millionaire migration, with 13,000 new millionaires added in 2024—a 5.8% year-on-year increase, placing the country second globally for net millionaire growth.
The momentum continues in 2025, with Henley & Partners’ Private Wealth Migration Report forecasting that the UAE will welcome the highest net inflow of millionaires globally—an estimated 9,800 HNWIs, surpassing all other countries.
Price per Square Foot and Large-Format Homes on the Rise
Luxury transactions priced between AED 3,000–3,500 per sq. ft increased by 19.9%, while ultra-prime sales above AED 3,500 per sq. ft more than doubled, recording a 119.1% growth.
Meanwhile, demand for spacious, large-format homes is climbing, with sales of properties over 1,500 sq. ft rising 47.9% year-on-year.
UBS further emphasizes that the UAE’s rise is powered not only by ultra-wealthy elites but also by the growing influence of EMILLIs (Everyday Millionaires)—individuals with wealth between USD 1–5 million—who increasingly view Dubai real estate as a legacy investment.